BrandsFerrari Luce Is Here — 1,113hp, 330 Miles and €550,000 for Ferrari's First Electric Car
The Ferrari Luce in Azzurro la Plata — officially revealed in Rome, May 25 2026. | © Ferrari S.p.A.
On May 25 1947, the Ferrari 125 S won the Gran Premio di Roma — giving Ferrari its first ever motorsport victory. On May 25 2026, exactly 79 years later, Ferrari returned to Rome to reveal something equally historic: the Luce. Its first fully electric car. A five-seat grand tourer producing 1,113 horsepower from four electric motors, covering 330 miles on a charge, reaching 100km/h in 2.5 seconds and touching 310km/h flat out. Ferrari chose the date deliberately. The symbolism could not be clearer. A new era begins exactly where the first one did.
The Ferrari Luce's exterior is unlike anything Maranello has produced before — and deliberately so. Designed by Ferrari's Centro Stile under Flavio Manzoni in collaboration with LoveFrom — the studio of Sir Jony Ive and Marc Newson — the Luce's body follows the principle of a single teardrop form wrapped in a coloured metal shell. Aluminium body panels at the sides transition into wide aerodynamic wings at the front and rear — forms that generate meaningful downforce while appearing to flow naturally from the car's overall silhouette. Above them, a large curvaceous glasshouse — the entire upper section of the car including windscreen, side glass, rear window and panoramic roof — creates an impression of extraordinary transparency and lightness.
The reveal colour — Azzurro la Plata — is a new Ferrari shade created specifically for the Luce: a silvery pale blue that shifts between cool grey and pale ice depending on the light. It was chosen to embody the car's name — Luce means "light" in Italian — and to reference both the car's electric character and Ferrari's historic racing liveries in a way that feels entirely contemporary rather than nostalgic.
Ferrari built a completely new platform for the Luce — the 880-volt architecture is bespoke, developed entirely in-house and not shared with any other manufacturer. Four radial-flow permanent-synchronous motors — two at the front and two at the rear — produce a combined peak output of 1,113 horsepower (830kW). The front motors produce 105kW each at up to 30,000rpm. The rear motors produce 310kW each at up to 25,500rpm. In Launch Control the system generates a peak wheel torque of 11,500 Nm — a figure that sounds like a SpaceX press release rather than a road car specification, but one that explains the 2.5-second 0-100km/h time with complete clarity.
The 122kWh battery pack was co-developed with SK On using high-nickel NMC pouch cells — the same cell chemistry used in the most energy-dense EV applications available today. Peak discharge is 830kW — meaning the battery can deliver its full power output simultaneously. DC fast charging peaks at 350kW, and thermal management uses three separate fluid circuits — coolant, water and air — to maintain optimum cell temperature during aggressive driving and rapid charging alike. Ferrari's active aerodynamic grille system closes when cooling is not needed to reduce drag — opening only when the thermal load demands it.
The performance figures are extraordinary even by Ferrari's standards. 0-100km/h in 2.5 seconds. 0-200km/h in 6.8 seconds. A top speed of 310km/h (193mph). A range of 330 miles (531km) on a single charge. A weight distribution of 47:53 front to rear — biased rearward to replicate the feel of a rear-engine sports car despite the very different mechanical reality of a quad-motor EV. The wheelbase is 116.5 inches — marginally shorter than the Purosangue — giving the Luce proportions that are long and low rather than tall and upright.
The Luce's interior was revealed in February 2026 in San Francisco — and it remains one of the most genuinely distinctive automotive interiors unveiled in years. LoveFrom's approach was the opposite of every screen-first design trend in the industry. Where other manufacturers have replaced buttons and knobs with touchscreens, Ive and Newson went the other way — physical buttons, tactile switches and glass controls dominate the Luce's cabin. A digital instrument cluster is mounted directly to the steering column — it moves with the wheel, keeping critical information always in the driver's line of sight. A driver-oriented touchscreen handles navigation and media. Rear passengers get a separate display for climate control plus physical hard switches on the back of the centre console.
The cabin accommodates five in genuine comfort — slim leather-covered bucket seats in the front and a rear bench configured for three adults. The panoramic glass roof spans the full width of the cabin. An automotive first appears on the key — an E Ink display that shows the car's status, charge level and personalised information. The ambition of the interior brief matches the ambition of the powertrain — everything in the Luce has been designed as if the constraints of conventional automotive development did not apply.
The Ferrari Luce App — designed by LoveFrom as part of the ownership ecosystem. | © Ferrari S.p.A.
Ferrari built a dedicated app for the Luce — also designed by LoveFrom — that extends the car's philosophy into the ownership experience. The app mirrors the Luce's interior design language: clean, minimal and tactile where possible. It handles remote monitoring, charging status, pre-conditioning and vehicle personalisation. The E Ink display on the car's key — a Ferrari and automotive first — connects directly to the app ecosystem, showing charge level, range and vehicle status without unlocking a phone. It is the kind of considered detail that defines the entire Luce project — every touchpoint of owning this car has been thought through with the same rigour as the powertrain.
Ferrari chose the Vela di Calatrava — Città dello Sport in Rome as the reveal venue. The choice of date was not accidental. May 25 1947 was the day the Ferrari 125 S won the Gran Premio di Roma at the Baths of Caracalla — driver Franco Cortese giving the Prancing Horse its first ever motorsport victory. Seventy-nine years later, Benedetto Vigna chose the same city, the same date, to reveal the most significant new Ferrari since that first race. The decision to anchor the Luce's debut in Ferrari's founding moment was deliberate and resonant — a statement that electrification is not a departure from Ferrari's identity but a continuation of it.
| Name | Ferrari Luce |
| Model code | F222 |
| Type | 5-door grand tourer — 5 seats |
| Platform | 880V — bespoke Ferrari architecture |
| Motors | 4 radial-flow permanent-synchronous — quad AWD |
| Front motors | 105kW each — 30,000rpm |
| Rear motors | 310kW each — 25,500rpm |
| Peak output | 1,113hp (830kW) |
| Peak wheel torque | 11,500 Nm — Launch Control |
| Battery | 122kWh NMC — co-developed with SK On |
| Peak discharge | 830kW |
| DC Fast Charging | 350kW |
| Range | 330 miles (531km) |
| 0-100 km/h | 2.5 seconds |
| 0-200 km/h | 6.8 seconds |
| Top Speed | 310 km/h (193 mph) |
| Wheelbase | 116.5 inches (2,959mm) |
| Weight distribution | 47:53 front/rear |
| Exterior design | Centro Stile Ferrari + LoveFrom (Jony Ive, Marc Newson) |
| Interior | Physical controls + E Ink key — no large touchscreen |
| Reveal colour | Azzurro la Plata — new Ferrari exclusive shade |
| Battery warranty | 8 years |
| Maintenance | 7-year standard programme |
| Starting price | €550,000 (~$600,000 USD) |
| Assembly | E-Building — Maranello, Italy |
| First deliveries | October 2026 — Italy first |
| Revealed | Vela di Calatrava — Rome — May 25 2026 |
At €550,000 — approximately $600,000 USD — the Ferrari Luce is the most expensive production Ferrari ever sold at launch, exceeding even the Roma Spider at the standard model level. It is priced above the Rolls-Royce Spectre, above the Bentley Bentayga EWB and above every other four-door electric car on the market by a significant margin. Ferrari's justification is the technology — a bespoke 880V platform developed entirely in-house, a 122kWh battery co-developed with SK On, four in-house-developed electric motors and an interior collaboration with arguably the most celebrated product designer of the 21st century. None of that is cheap to make. Ferrari is not trying to make it seem otherwise.
Ferrari has confirmed that all planned production units for the first delivery cycle — October 2026, Italy — are already committed to customers who were invited to configure before the public reveal. The order book is full. The question of whether the Luce is worth €550,000 is, for the moment, academic for everyone except Ferrari's closest clients.
"Luce is not defining a technology, but a philosophy: electrification as a means, not an end — a new era where design, engineering and imagination converge into something that did not exist before."
— Ferrari S.p.A. — Official Luce Press Release, May 25 2026Ferrari built its first electric car the only way Ferrari could — by ignoring every convention, building a bespoke 880V platform from scratch, hiring the most celebrated product designer in the world to design the interior and revealing it in Rome on the anniversary of the company's first ever motorsport victory. The numbers are extraordinary: 1,113hp, 2.5 seconds to 100km/h, 330 miles of range and 350kW charging. The design is extraordinary: a single teardrop form in Azzurro la Plata, a glasshouse roof spanning five passengers and a LoveFrom interior that puts physical controls back at the centre of the driving experience. At €550,000 it is not for everyone. It never was going to be. The Ferrari Luce is the beginning of a new chapter for Maranello — and based on everything revealed in Rome last night, that chapter opens in extraordinary fashion.