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The Future of Auto News

Toyota SUVs — Every Model in the Lineup, Explained

US Lineup10 Models
CheapestCorolla Cross
Best-SellingRAV4
Off-Road4Runner & Land Cruiser

AI-generated concept illustration — Toyota's full SUV lineup. | Rev N Rise

No single body style has done more for Toyota's US sales in recent years than the SUV, and 2026 brings the company's broadest SUV lineup ever — ten distinct nameplates spanning compact crossovers, three-row family haulers, dedicated off-roaders and a growing electric family. Here's the full range, organised by size, with the full history behind each one linked where we've covered it in depth.

10SUV Nameplates Sold in the US
$24,570Corolla Cross, Cheapest
#1RAV4, Best-Selling US Vehicle
Toyota Corolla Cross

Official press image of the Toyota Corolla Cross. | © Toyota Motor Corporation

Corolla Cross is Toyota's cheapest SUV, starting at approximately $24,570, built on the same TNGA-C platform underpinning the Corolla sedan but wrapped in a taller, more upright body with genuinely more cargo space and a higher seating position drivers consistently prefer for visibility. It's offered in gasoline, hybrid and plug-in hybrid variants, with the hybrid returning up to 42 mpg combined — a genuinely strong figure for a subcompact crossover, and one that positions it directly against the Honda HR-V and Hyundai Kona in America's fastest-growing vehicle segment. Standard equipment includes Toyota Safety Sense across every trim, and the Corolla Cross has quickly become a genuine gateway model for younger, first-time SUV buyers specifically drawn to its low price point without sacrificing modern safety technology.

Toyota C-HR

Official press image of the Toyota C-HR. | © Toyota Motor Corporation

C-HR takes a considerably different approach within the same broad size class, leaning entirely into styling rather than pure practicality. The name stands for Coupe High Rider, and the sloping roofline that defines its silhouette does genuinely compromise rear headroom and outward visibility compared with more conventionally shaped rivals — a trade-off buyers either love or find genuinely frustrating depending on priorities. Internationally, the C-HR remains a hybrid-only model in most markets, but for the United States specifically, Toyota replaced it entirely with a dedicated battery-electric version built on the e-TNGA platform, delivering up to 338 horsepower and 287 miles of range, making the American C-HR one of the most genuinely distinct nameplate splits anywhere in Toyota's global lineup.

Read More Toyota C-HR — From Hybrid Coupe to Electric SUV
Toyota RAV4

Official press image of the Toyota RAV4. | © Toyota Motor Corporation

RAV4 anchors the entire compact SUV segment, and its significance to Toyota's American business is genuinely difficult to overstate. Since February 2025, it has been the single best-selling vehicle in the United States overall, ending nearly four decades of the Ford F-150 holding that position uninterrupted — a genuine milestone reflecting a broader structural shift in American buying habits away from full-size trucks and toward efficient, right-sized crossovers. The redesigned 2026 model is sold exclusively as a hybrid or plug-in hybrid, with the standard hybrid producing up to 236 horsepower and the plug-in reaching a genuinely brisk 324 horsepower, while a new GR Sport trim adds Toyota's first performance-oriented RAV4 badge to the lineup.

Read More Toyota RAV4 — How It Beat the F-150 to #1
Toyota Highlander

Official press image of the Toyota Highlander. | © Toyota Motor Corporation

Highlander has anchored Toyota's mainstream three-row family SUV lineup since 2001, seating up to eight passengers while returning genuinely strong fuel economy for the segment on its standard hybrid powertrain. The current generation faces a genuinely unusual challenge, however — not from a rival brand, but from within Toyota's own lineup. Reported sales data shows the standard Highlander selling at roughly half its previous volume since 2023, as buyers increasingly gravitate toward its larger sibling for a relatively modest price difference given the added space on offer. Despite that internal pressure, the Highlander retains genuine advantages of its own: a more compact footprint that's meaningfully easier to park and manoeuvre, and a lower starting price that keeps it the more accessible entry point into Toyota's three-row family SUV range.

Read More Toyota Highlander — Every Model, Explained
Toyota Grand Highlander

Official press image of the Toyota Grand Highlander. | © Toyota Motor Corporation

Grand Highlander was introduced in 2023 specifically to fill a genuine gap Toyota identified in the American three-row SUV market: families wanting meaningfully more third-row and cargo space without stepping up to the considerably larger, pricier Sequoia. It has succeeded so completely at filling that gap that it has become a genuine strategic complication for Toyota internally, pulling buyers away from the standard Highlander at a scale the company likely didn't fully anticipate. The range-topping Hybrid MAX variant reaches 362 horsepower, borrowed from the same powertrain family used in the Crown, and delivers up to 97.5 cubic feet of cargo space with the rear seats folded — genuinely class-leading figures within its segment.

Read More Toyota Grand Highlander — The SUV Eating Its Own Sibling
Toyota 4Runner

Official press image of the Toyota 4Runner. | © Toyota Motor Corporation

4Runner represents Toyota's dedicated body-on-frame off-roader, and the sixth generation marks the single biggest transformation in the nameplate's four-decade history. It moved onto Toyota's modern TNGA-F platform for the first time, replacing the naturally aspirated V6 that had defined the previous generation for an almost unheard-of 15-year production run, and introduced genuine hybrid power through the i-FORCE MAX system for up to 326 horsepower — the most powerful 4Runner Toyota has ever built. The move has genuinely divided the nameplate's traditionally conservative buyer base, though Toyota has worked to reassure off-road purists specifically through the factory-built Trailhunter trim, a genuine expedition-ready variant with 10.1 inches of ground clearance.

Read More Toyota 4Runner History — From Pickup Cap to TNGA-F
Toyota Sequoia

Official press image of the Toyota Sequoia. | © Toyota Motor Corporation

Sequoia tops Toyota's full-size SUV range at 437 horsepower, having dropped its previous 5.7-litre V8 entirely in favour of the i-FORCE MAX hybrid setup — a genuinely significant powertrain shift for a segment where most rivals still rely primarily on conventional V8 gasoline engines. Every 2026 Sequoia comes with the same hybrid powertrain standard, delivering genuine towing capacity up to 9,520 pounds alongside meaningfully better fuel economy than the V8 it replaced. The Sequoia quietly inherited flagship status within Toyota's American SUV lineup following the discontinuation of the full-size Land Cruiser in the US market after 2021, absorbing that responsibility without much public fanfare from Toyota itself, even as the transition to hybrid power for this generation wasn't entirely smooth — early owner reports flagged genuine reliability concerns that Toyota has since worked to address through ongoing production updates.

Read More Toyota Sequoia History — Now Toyota's Flagship US SUV
Toyota Land Cruiser

Official press image of the Toyota Land Cruiser. | © Toyota Motor Corporation

Land Cruiser returned to America in 2024 after the previous full-size generation departed in 2021, but in a considerably smaller, more affordable form built around a single i-FORCE MAX hybrid powertrain producing 326 horsepower — no gas-only version exists in the current US lineup. The current model seats five across two rows rather than the previous generation's three-row, seven-to-eight-passenger layout, reflecting Toyota's recognition that the full-size 200 Series had grown too large, too expensive and too commercially redundant against the closely related Lexus LX to justify continued US sales at that scale. Globally, the Land Cruiser remains Toyota's longest continuously running model series, with over 11.3 million units sold worldwide since 1951, and the current American return carries that same legendary reliability reputation forward in a genuinely more accessible package.

Read More Toyota Land Cruiser History — Toyota Jeep to Icon
Toyota Land Cruiser Prado

Official press image of the Toyota Land Cruiser Prado. | © Toyota Motor Corporation

Land Cruiser Prado is the mid-size Land Cruiser sibling sold across most of the world, split off from the full-size 70 Series back in 1990 and now in its fifth generation. Genuinely confusingly for American buyers researching global Toyota lineups, the US doesn't actually sell a separate model called the “Prado” — the current smaller American Land Cruiser is mechanically the same vehicle sold internationally as the Prado, simply carrying the Land Cruiser name alone in the US market. Elsewhere, particularly in Australia and across Asia, the Prado name remains firmly in use, marking 2026 as its 30th year as a standalone nameplate in the Australian market specifically, with over 17,000 pre-orders reported for the latest generation there. The Prado also shares its platform with the Lexus GX, giving Toyota's luxury division direct access to the same proven body-on-frame architecture without needing to develop a separate off-road platform independently.

Read More Toyota Prado — History, Generations and Price
Toyota Fortuner

Official press image of the Toyota Fortuner. | © Toyota Motor Corporation

Fortuner is Toyota's other major body-on-frame SUV, built on the same IMV platform shared with the Hilux pickup and sold extensively across Asia, the Middle East, Africa and Latin America — but never officially offered in the United States. First launched in 2004, the Fortuner has become a genuine sales pillar in markets like India and the Philippines, where body-on-frame durability and strong resale value matter considerably more to buyers than in the more crossover-dominated American market. The current second generation, dating to 2015, added the GR-S performance variant in select markets, and Toyota has confirmed a next-generation Fortuner is already in development under the internal codename 582D, suggesting continued long-term commitment to the nameplate despite its absence from Rev N Rise's home American market.

Read More Toyota Fortuner — History, Generations and Price
Toyota bZ

Official press image of the Toyota bZ. | © Toyota Motor Corporation

bZ carries a genuinely dramatic backstory within Toyota's current SUV lineup. It launched in 2022 as the bZ4X to an embarrassing wheel-detachment recall and widespread criticism as an uncompetitive “compliance car,” but Toyota rebuilt it almost entirely for 2026, renaming it simply bZ and delivering up to 314 miles of range and 338 horsepower — a genuine reversal that's seen it become the third-best-selling EV in the United States, trailing only the Tesla Model Y and Model 3. It shares its underlying platform with the Subaru Solterra and Lexus RZ, and Toyota has backed the redesigned model with genuinely aggressive incentives including 0% APR financing for up to 72 months.

Toyota bZ Woodland

Official press image of the Toyota bZ Woodland. | © Toyota Motor Corporation

bZ Woodland is, by any honest engineering description, a wagon — Toyota simply markets it as an adventure-focused SUV instead. It's a genuinely distinct model rather than a trim package, stretched 5.6 inches longer than the standard bZ with its own wagon-style roofline, sharing its platform with the Subaru Trailseeker and adding genuine off-road capability through Subaru's proven X-MODE traction system. Standard dual-motor all-wheel drive delivers 375 horsepower, and the Woodland can tow up to 3,500 pounds, a genuine rarity among electric SUVs at any price point. Pricing spans two trims, Woodland and Woodland Premium, running from approximately $46,750 to $48,850 including destination.

Toyota Highlander BEV

Official press image of the Toyota Highlander BEV. | © Toyota Motor Corporation

A three-row Highlander BEV represents the most significant electric SUV Toyota has announced for America to date — the company's first genuine three-row battery-electric model, confirmed with up to 320 miles of range and 338 horsepower, and set to be built at Toyota Motor Manufacturing Kentucky, making it the first Toyota EV actually assembled on US soil. As of mid-2026, however, Toyota has confirmed production delays for “additional adjustments” prior to launch, with no firm new date beyond a possible early-to-summer 2027 arrival — a deliberate, and arguably wiser, hedge than rushing to market the way the original bZ4X did back in 2022.

Read More Toyota Electric Cars — Every Model, US to China
Frequently Asked Questions
How many SUV models does Toyota sell in the United States?
As of 2026, Toyota sells around ten distinct SUV nameplates in the United States, spanning compact crossovers like the Corolla Cross and RAV4 through midsize three-row SUVs, body-on-frame off-roaders, and the full-size Sequoia, alongside electric variants under the bZ family.
What is the cheapest Toyota SUV?
The Corolla Cross is Toyota's cheapest SUV, starting at approximately $24,570, offering compact-crossover practicality on the same platform underpinning the Corolla sedan.
What is the difference between the Toyota Highlander and Grand Highlander?
The Grand Highlander is a larger three-row SUV introduced in 2023 specifically to offer more third-row and cargo space than the standard Highlander, without stepping up to the considerably larger Sequoia. Both models share similar hybrid powertrains but differ meaningfully in overall size and cargo capacity.
Which Toyota SUV is best for serious off-roading?
The 4Runner and Land Cruiser are Toyota's most off-road-capable SUVs, both built on body-on-frame construction with genuine four-wheel-drive hardware, locking differentials on higher trims, and dedicated off-road variants like the 4Runner Trailhunter designed specifically for expedition-style use.
Does Toyota sell an electric SUV?
Yes. Toyota's bZ and bZ Woodland are the company's current battery-electric SUVs sold in the United States, with a three-row Highlander BEV confirmed but delayed as of mid-2026.
Veera K — Founder & Editor, Rev N Rise
Author Veera K Founder & Editor — Rev N Rise

I started Rev N Rise because I wanted a place where car coverage felt real — honest, enthusiastic and written by someone who genuinely loves the automotive world.

I've been obsessed with cars for as long as I can remember. From tracking every new launch to breaking down which car gives you the best value — this is what I do, and I genuinely love it.

Thanks for reading. Let's talk cars.

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